Our Social Creative

Bringing the visual identity to life

Our Social Creative

Motion design
Graphic design
Art direction

The Brief

Our Social Creative is a London-based independent Brand & Digital design bureau.
The request was to create a set of animations to populate their new website and bring to life their visual identity.
The tasks included logo animations, kinetic typography content, UI elements and a visual storytelling of their creative process.

The process

The request was to conceptualise, design and animate an abstract interpretation of the five steps of their creative process (discover, map, co-create, orchestrate, grow). The desired aesthetic was elegant, effortless, fluid. The motion had to convey the idea of an "agile structure": an ever-evolving method that can be adapted to the different needs and desires of a variety of clients.

The lab

For the "Lab page" of the Our Social Creative website I had to create a set of "experimental" typography based animations.
The animations had to enforce the OSC motion identity and be usable for the brands's social media channels.


2x logo animation
5x process animation
2x UI elements animation
6x typography animation

Creative direction: Valerie Bungener Relmy

linkedin vimeo
hi@laurasyrbe.com +39 3476492980